What is Bancassurance?

“Bancassurance” means distribution of insurance products by banks through their own distribution channels. Bancassurance is an established and growing channel for insurance distribution.
Allianz EFU Health Insurance Limited is the first company in Pakistan to introduce health insurance products through Bancassurance channel. Currently, Allianz EFU is offering different health insurance products to banks’ account holders in collaboration with different Banks in Pakistan.

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